Hallmarks of a Good Podcast
There are many, many things that
separate a "good" podcast from all the rest. Here
are a few to consider...
The quality of the recording is
probably the most critical component of a podcast.
A good podcast is easy to understand, and should
be recorded at a volume level that makes it easy
for listeners to hear all that is said.
Adding background music polishes
a podcast, but be careful that the music does
not overpower the primary content. The background
music should be subtle and not distracting. Create
a balance that does not compromise the quality
of the recording. Also, be sure that the music
is not the focal point of a podcast show, unless
the topic is about the music -- the emphasis should
be on the primary content, and not on the musical
Use voice inflections to indicate
feelings and emotions. Do not use a monotone voice,
as that will seem as if it just drones on and
on. Listeners want to hear passion and expression
in the speaker's voice, and they want to know
that the speaker is actually interested in the
subject being discussed.
If the podcast is primarily an
audio dialogue, keep to the point, and do not
ramble. Listeners certainly do not want to hear
the same thing over and over, so make the points
and then move on!
The podcast should have personality.
Keep the podcast colorful and engaging.
A structured podcast requires timing
for intervals, as each segment in the podcast
is important. Create a format and structure for
podcast shows and stick to it!
Edit the audio file and remove any
segments that are not polished. Also, remove any
audio content or background noise that is unprofessional
It is critical that the podcast
show be consistent from day to day, or week to
week. Subscribers will have an expectation based
on previous shows, so try not to deviate too much
from the original format or show themes. Subscribers
will expect consistency, so don't wander too far
from your basic format or theme.
Be sure to test the podcast after
uploading the file, to make sure there are no
URL typos or problems.
Subscribe To The Podcast
Be sure to subscribe to your own
podcast, so you can see and hear exactly the same
thing that your listeners do. It can often be
an eye opener!
About the Author:
Sharon Housley manages marketing for FeedForAll
software for creating, editing, publishing RSS
feeds and podcasts. In addition Sharon manages
marketing for RecordForAll http://www.recordforall.com
audio recording and editing software.